Tsargrad TV, is a Russian Orthodox TV channel, which aims to put a conservative yet modern spin on global news. Dobro CCS worked on the channel branding of this channel.
The channel idents starts off with the breaking of the dawn which represents a new day, highlighting the main building of the church with various religious elements like the cross, doves flying across and the ringing of the church bell in the end to give the feeling of a church type environment.
The news ident has got some nice smooth transitions.
The color palette used is quite rich with the use of gold and whites to bring that heavenly feel to it. Even the glass elements is used adds to the whole look and feel of the channel.
MAIN ID
NEWS ID
CREDITS
Agency: Dobro CCS
Team: Andrew Serkin, Andrey Krasavin
Tv Channel Branding 