Go Crusaders! Excited to announce that The College of the Holy Cross has selected MOGL as its exclusive NIL solution. This will give Holy Cross student-athletes the technology and support to connect with brands, employers, and the rest of the powerful Crusader network in a safe and compliant way. "We are excited to join with MOGL to put our student-athletes in the best position to benefit from their name, image and likeness," said Holy Cross Senior Associate Director of Athletics Nick Smith. "This bolsters our ability to educate and empower our student-athletes, while providing them with the resources necessary to enhance their personal brands on the local, regional, nation and international levels. We expect this association with MOGL to help advance the careers of current and future Crusaders during their time at Holy Cross and for years to come after their graduation." Kristi Dosh Austin Karp Matt Brown Nick Smith Zach Leach Jennifer Heppel Richard Wanninger Rich Garven Peter Avellone #technology #network #careers #nil #worcesterma https://lnkd.in/gDSF7frv
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Join me for this upcoming webinar Thursday May 9th at 1PM ET Excited to discuss “The Evolution of Economics in College Athletics” Register Here: https://lnkd.in/evVRpQ9X Thank you NACDA & Tina Provost! Look forwarding to it Jason Belzer, Christopher Cody Wilcoxson, Laine Higgins, and Darien Harris
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Ayden Syal reposted this
How will the evolving dynamics of donor support and the fan experience shape the future of collegiate sports? Christopher Cody Wilcoxson will join panel moderator Tina Provost (Five Star Fans), Jason Belzer (SANIL), Darien Harris (Michigan State University), Laine Higgins (The Wall Street Journal), and Ayden Syal (MOGL) for the NACDA’s “Adapting to Change: The Evolution of Economics in College Athletics” webinar on May 9 to examine the implications for donor engagement, the reshaped landscape of college sports, and the financial sustainability of athletics departments. #collegeathletics #collegesports #donorsupport #fanexperience
Adapting to Change: The Evolution of Economics in College Athletics
blankrome.com
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Ayden Syal reposted this
Just read a timely piece from Harvard Business Review that really resonates with what we're experiencing in the #NIL and #InfluencerMarketing space. Here’s the gist of what they found brands are looking for in their College Athlete Influencer Campaigns: - Character Over Followers: Prioritizing the athlete's story and values. - Authentic Connections: Facilitating real, resonant brand partnerships. - Diverse Representation: Highlighting talent across all sports. - Meaningful Content: Encouraging genuine, sports-centric storytelling. - Broad Appeal: Fostering endorsements that resonate with everyone. At MOGL, our athletes nail it by weaving their brand partnerships into their daily grind. Whether it's pre-practice rituals, behind-the-scenes travel insights, or intense workout sessions, they keep it authentic. Fans love getting this authentic look into collegiate sports life. It's not just about promotions; it's about sharing the journey. #MOGL #Authenticity #AthleteLife #BrandPartnerships https://lnkd.in/gbEYV28r
How Marketers Choose College Athlete Influencers
hbr.org
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LinkedIn friends, I need your help! Tag your friends that own a brand or work in marketing for a brand below We're looking to help brands reach their target audience and scale customer acquisition We'd like to get feedback from them on what is working currently and where they need help In exchange for 20 minutes of their time, we're willing to offer free services for 14 days in order to run their first campaign with athlete influencers #linkedinsports #influencermarketing Kate Reinmiller
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Always improving!
When you move from “long form” signup with a 20% conversion rate to a mobile optimized “step-by-step” signup flow and are seeing 90%+ conversion rates #productleadership #conversionrate #metricmonday
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Helping fans connect with their favorite athletes Helping businesses build awareness through athlete sponsorships MOGL partners are provided the software to connect their network to their athletes Our robust compliance monitoring software enables them to monitor deals in real-time and uncover valuable insights on #nil activity Athletic departments want to support their student-athletes Businesses and brands want to connect with them Fans want to interact with them Our technology enables them to do all of this in one place #linkedinsports Derric West Jolisa Williams, Ed.D. #ncaa https://lnkd.in/etAF_cCg
Bowie State Athletics Selects MOGL as Their Exclusive NIL Solution to Connect Athletes to Brands and Fans - Bowie State University Athletics
bsubulldogs.com
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Ayden Syal reposted this
Friends of founders: Pay for products - Make introductions - Post about them - Visit their website - Like a tweet - Open an email - Review the app - Suggest it to a potential customer - Wish them well. Support comes in many forms, and often without money. Support your friends startups.
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Countless national brands have partnered with college athletes March Madness put these sponsorships on display Brands including SKIMS, AMAZON PRIME, Raid, Hanes, and Sprouts Farmers Market ran campaigns this March The MOGL team ran an analysis on the participating athletes' engagement rates When comparing their engagement rates against their respective follower count averages, these 26 athlete participants outperform by 353% This is before even accounting for additional TV exposure and linear advertising value associated with the campaigns Check out our recent blog below for more insights and request access to the detailed report if you are interested https://lnkd.in/e7HF_GBT Kate Reinmiller Tracy Romulus Nadine Viegas #nil #influencermarketing
From Court to Campaign: Exploring NIL Influence During March Madness
mogl.online
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Founded for athletes by athletes The easiest way to connect to brands and fans Monetize your platform Maximize your earnings Manage and complete your deals Track payments and disclosures All in one place Download the MOGL app in the App Store today #linkedinsports #nil #influencermarketing https://lnkd.in/eS3V-yfq
MOGL - NIL Deals Marketplace
apps.apple.com
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March Madness is here! I provided my thoughts on how sponsorship volume compares to years past Influencer campaigns in March Madness are just getting started Campaigns ran with athlete influencers help brands reach new audiences with enhanced reporting and analytics compared to traditional TV ads We’re seeing a major uptick in interest from brands as brands recognize how much value these micro and nano influencers provide Excited about the unique campaign MOGL is running with Thorlo this March! Thanks Dan Whateley for the coverage and Olivia (Pitonzo) Diomede for killing it on partnerships!
How March Madness student-athlete marketing is leveling up in 2024 — from investing in the women's tournament to tapping related sports
businessinsider.com
Construction & Transportation Attorney/ Legal Technology Enthusiast / Philanthropic Board Member
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