Virtual Soccer Zone’s Post

The Unstoppable Rise of Women's Fútbol!!! Spain is the new Champion of the #fifawomensworldcup 2023, but it seems that the real winner of this tournament is in fact the sport, YES!!!!!, women's Fútbol, rewriting history in bold strokes. Let me build a little more on this, because it was an exquisite blend of: 1. Great fútbol/soccer/football 2. Fan & hospitality 3. Technology & broadcast 4. Digital powerhouse & 5. Partners who believe The tournament delivered the most vibrant fútbol showdowns, the resounding unity of fans filling stadiums at an incredible 85% occupancy, and the passionate roar of 30,000 attendees per match. This achievement is further fueled by cutting-edge technology and broadcasts, exemplified by Colombia's opener captivating 9.1 million viewers and the monumental 54 million global viewers for China vs England. The role of the #VAR supporting a flawless human referee interface, like the one on the #USAvsSWE match. As the digital powerhouse takes center stage, with an awe-inspiring 3 billion views on social platforms, FIFA+ PlayZone engaging over 1 million fans, and an astonishing 50 million daily visits to FIFA's digital platforms, the revolution knows no bounds. And in the midst of it all, visionary partners stand as a symphony of unity, reinforcing the belief that together, we're rewriting history. #FIFAWWC2023 #ExquisiteCombination #ReshapingTheGame"

GLOBAL UNITY ON THE PITCH Holding the FIFA World Cup across six countries on three continents can be a unique and ambitious approach, but whether it's an effective marketing strategy depends on various factors, including the goals of FIFA, the logistics involved, and the impact on fans, sponsors, and the overall tournament experience. Hosting the tournament across different continents can enhance the global appeal of the World Cup, potentially attracting a broader and more diverse audience. It can be seen as a symbol of inclusivity, bringing together countries from different regions and allowing fans from various parts of the world to experience the event firsthand. But coordinating matches, transportation, and accommodations across multiple countries and continents can be logistically complex and costly. Frequent travel between host nations can be challenging for fans, potentially impacting the overall tournament experience. Finally, sponsors and broadcasters may have concerns about the logistical challenges and uncertainties associated with such a multi-country format. READ ARTICLE: https://conta.cc/3F7UzZJ #sportsmarketing #marketing #FIFAWorldCup #MultiContinentTournament

GLOBAL UNITY ON THE PITCH Holding the FIFA World Cup across six countries on three continents can be a unique and ambitious approach, but whether it's an effective marketing strategy depends on various factors, including the goals of FIFA, the logistics involved, and the impact on fans, sponsors, and the overall tournament experience. Hosting the tournament across different continents can enhance the global appeal of the World Cup, potentially attracting a broader and more diverse audience. It can be seen as a symbol of inclusivity, bringing together countries from different regions and allowing fans from various parts of the world to experience the event firsthand. But coordinating matches, transportation, and accommodations across multiple countries and continents can be logistically complex and costly. Frequent travel between host nations can be challenging for fans, potentially impacting the overall tournament experience. Finally, sponsors and broadcasters may have concerns about the logistical challenges and uncertainties associated with such a multi-country format. READ ARTICLE: https://conta.cc/3F7UzZJ #sportsmarketing #marketing #FIFAWorldCup #MultiContinentTournament

Sports fan engagement has entered a new era, fuelled by digital growth. Highlighted by UEFA 2020's staggering 7.5 billion social engagements and the 2022 FIFA World Cup's record-breaking 146 million streams, we witness an era where digital platforms redefine sports viewership. For the iGaming industry, the question is, how do we engage with fans effectively in moments of incredible sporting moments and events? #igaming #worldcup #sportsbook

#UEFA #ChampionsLeague moves one step closer to its grand finale at Wembley. At Sports Business Institute Barcelona we deep-dived into the qualifying teams and found some interesting insights: 1.Revenue: Combined revenue of the top 8 in 22/23 is €5.3bn, approx. 22% of the entire European top division football (700+ clubs) and almost 50% of the top 20 revenue generating clubs! 2.Investment / MCO Network: 4 of the top 8 clubs have PE backed ownership and 6 clubs are part of the multi-club ownership network. It'll be a matter of time before UEFA will have to address this and create a framework 3.Social Media: Combined social media following (primary accounts of FB, IG, YT, X and Tiktok) is 1.38bn, almost 54% of the entire 98 clubs of ‘big 5’ leagues in the beginning of 23/24 period! 4.Squad Market Value: The top 8 teams have a combined squad market value of €7.2bn with 4 clubs have values > €1bn Analysing the revenue and squad market values by opponents: Analysing the revenue and squad market values by opponents: #RealMadrid and #ManCity are almost equal in both aspects #PSG and #FCBarcelona are identical in revenues with a significant gap in squad market values #AtleticodeMadrid and #BVB are in similar scope in both aspect too The only value variant seems to be in the #Arsenal - #Bayern pair Can it be called 'Battle of Equals'? ;) May the best teams progress!

GLOBAL UNITY ON THE PITCH Holding the FIFA World Cup across six countries on three continents can be a unique and ambitious approach, but whether it's an effective marketing strategy depends on various factors, including the goals of FIFA, the logistics involved, and the impact on fans, sponsors, and the overall tournament experience. Hosting the tournament across different continents can enhance the global appeal of the World Cup, potentially attracting a broader and more diverse audience. It can be seen as a symbol of inclusivity, bringing together countries from different regions and allowing fans from various parts of the world to experience the event firsthand. But coordinating matches, transportation, and accommodations across multiple countries and continents can be logistically complex and costly. Frequent travel between host nations can be challenging for fans, potentially impacting the overall tournament experience. Finally, sponsors and broadcasters may have concerns about the logistical challenges and uncertainties associated with such a multi-country format. READ ARTICLE: https://conta.cc/3F7UzZJ #sportsmarketing #marketing #FIFAWorldCup #MultiContinentTournament